Remember “Lies, damn lies and statistics” but this is an excellent video compiled by Erik Qualman showing just how powerful social media is and how fast it is growing.
Travel Affiliate | Marketing
Expedia.se marketing FAIL
Spotted an interesting billboard advert in Malmö tonight. Expedia Sweden can get me to Copenhagen and back with a flight + hotel deal – 3 nights in a 3 star hotel for only 2534 Swedish Crowns (about £199), fair enough perhaps but the flight is leaving from Stockholm – 6 hours drive from Malmö. Think [...]
Yahoo opportunistic marketing
Spotted this opportunistic bit of marketing from Yahoo tonight. Well, I’m sure it’s automated to match keywords but looking at one of the headline news stories about a Monarch flight that aborted take off 3 times, yahoo manages to squeeze in an invitation to search for a new flight and even more relevant given the [...]
Pitch your idea to Branson
Following on from my recent post about pitching your travel industry ideas to travel gurus, here is another chance to get your business ideas into a reality. Sir Richard Branson has launched Pitch TV You can submit a video pitch no longer than two minutes long to RBs website, each month winners selected by public [...]
