Keeping on the topic of voucher codes in affiliate marketing brought up by the post on changes to the Hoseasons affiliate programme here are some interesting changes to the Blue Chip Vacations affiliate programme announced this week :
1. All sales from voucher code sites will be de-duplicated against our own site analytics. If another affiliate is implicated in the sale and no voucher code has been used, then the commission will be split 50/50 between the Voucher Code site and the earlier referrer.
2. If elapsed time from click to sale is less than 15 mins and no voucher code has been used, then no commission will be awarded to the voucher code site.
3. Only live offers are to be displayed, and must carry full terms and conditions. All expired codes and offers must be removed from the site within 7 days.
It seems like the changes are designed to stop any dodgy tactics by sites that might rank for voucher codes for Blue Chip Vacations without actually having any valid codes for customers to use.
I also note that Blue Chip Vacations has taken the trouble to create this promotional code page on their site, which seems like a clever way for merchants to rank in the search engines for voucher code + their brand. Well played.
Possibly Related posts ? :
